National Basketball Association

The National Basketball Association (NBA) is a professional basketball league and global sports and media organization founded in 1946. The league comprises 30 teams and distributes content to 215 countries and territories, making it one of the most widely followed sports properties worldwide. Its operations span sports, media, and entertainment, all anchored in North America.

Beyond its on-court product, the NBA operates a substantial community footprint. Through initiatives such as NBA Cares, it has created more than 2,200 community spaces across 40 countries and engaged more than 60 million youth through its programs. Its workforce and partners have contributed 6.5 million hours of service to these efforts.

The organisation positions itself around values of equality, respect, and freedom of expression, and frames basketball as a vehicle for positive social change. It actively seeks to address issues affecting its fanbase and the communities in which it operates.